It’s something I hear a lot from people when it comes to starting on their journey of social media. Growing quickly isn’t easy, and certainly not if you’re looking for meaningful metrics on each of your channels. However, you could get your brand in front of a new audience easily with simple collaborations.
It’s one of the biggest buzz phrases right now in business, especially for those people in the B to C marketing. To have your product being used by the likes of Zoella, KSI, Jake Paul, Casey Neistat and many many others can give your brand the positive uplift it may well need, BUT, it doesn’t come cheap. So how can you be sure you’re using the right influencers for your brand?
So, today June 14th, the biggest football tournament in the world kicks off in Russia. We’ll all spend the next few weeks thinking this could be the year England finally go further than the last 16 and then get super cheesed off when they don’t.
When I speak to brands and businesses about a video, viral is usually one of the main things people want from a piece of content. In fact, the term seems to have exploded in the last 12 months or so.
The honest answer to anyone is, there is no magic formula for making a piece of content go viral. You could make the most polished piece of content and it is seen by nobody, and then film yourself on your phone talking while you walk and it goes crazy on views.
The words I hear so often from small businesses around the UK. Social media is a massive world, and we’re spoilt for choice with the number of outlets we can distribute too. However, this massive number of outlets also makes it feel like social media has now become a science, and we don’t know how to approach it, and even more so, where to put our messages. (more…)
Hi, I’m Simon Scholes, former radio and tv presenter, and the founder of Perception Studios visual marketing agency. Just lately, something I’ve been pushing hard with both clients and also in my talks is podcasting, and the questions I’m always being asked afterward is, but, why should I podcast, and, but won’t this take me a long time to do? (more…)
Hi, I’m Simon Scholes, founder of Perception Studios, and I’m a former radio and tv presenter and without a lot of patience, I certainly wouldn’t be able to say that. I spent years, getting knocked back, learning, getting knocked back again, learning more, until one day I succeeded. I was offered radio work, did live television and had a lot of fun in the process.
I speak to 100’s of people every single month, and one question I ask everyone is, have you ever done a live video? Almost 80% of the people I ask haven’t ever done a live video or did it once and it didn’t bring them any business so they’ve not done it again.
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