Sometimes we come out with a true moment of inspiration when we’re on social media. That piece of content that really resonates with our audience, and we want as many people as possible who visit our page, feed, subscriptions etc. to be able to consume that message too, especially if it give a lot of value.(more…)
So, you’ve just logged into your social media platform of choice, and you’re waiting for that front page to load up and tell you how many thumbs up, hearts, likes etc. etc. your content has got from your current group of raving fans. As much as we shouldn’t, we all care a little about vanity metrics, and want our audience to appreciate the value we’re giving them in our social media content.
I WANT TO GROW QUICKLY
It’s something I hear a lot from people when it comes to starting on their journey of social media. Growing quickly isn’t easy, and certainly not if you’re looking for meaningful metrics on each of your channels. However, you could get your brand in front of a new audience easily with simple collaborations.
WHAT IS INFLUENCER MARKETING?
It’s one of the biggest buzz phrases right now in business, especially for those people in the B to C marketing. To have your product being used by the likes of Zoella, KSI, Jake Paul, Casey Neistat and many many others can give your brand the positive uplift it may well need, BUT, it doesn’t come cheap. So how can you be sure you’re using the right influencers for your brand?
HOW CAN I FIND POTENTIAL CUSTOMERS ON SOCIAL MEDIA
So, what is one of the most underutilised tools on social media?
I spend a lot of my time talking to brands and businesses about the importance of using SOCIAL MEDIA for what it’s designed for……being SOCIAL. Sitting and talking to people, answering questions of those people who’re struggling with things in your area of expertise, giving value and creating a new raving fan in the process.
However, how do you go about finding these people?
SHOULD YOU BUY AFFORDABLE KIT FOR AMAZING SHOTS
So, today June 14th, the biggest football tournament in the world kicks off in Russia. We’ll all spend the next few weeks thinking this could be the year England finally go further than the last 16 and then get super cheesed off when they don’t.
I WANT YOU TO MAKE ME A VIRAL VIDEO
When I speak to brands and businesses about a video, viral is usually one of the main things people want from a piece of content. In fact, the term seems to have exploded in the last 12 months or so.
The honest answer to anyone is, there is no magic formula for making a piece of content go viral. You could make the most polished piece of content and it is seen by nobody, and then film yourself on your phone talking while you walk and it goes crazy on views.
GDPR & SOCIAL MEDIA
So, GDPR, it’s coming whether we like it or not, and just a few hours ago I was surfing my social media and stumbled across a very interesting LinkedIn post. It spoke all about GDPR and what they saw as a huge issue for many small and large businesses who relied on email.
I’M ALREADY WORKING HARD, 8 HOURS A DAY
Oh boy, oh boy, this is something I hear a lot from people when I speak to them about their social content and chat about my process of:
Write A Blog
Bullet Point It
Do A Live Video