TALKING TO, NOT AT YOUR AUDIENCE

Going live and creating video is one of the biggest things for a business right now. Jump on to linked in and you’ll see videos from every business, from will writers, accountants, property experts through to florists. It’s all there, and it’s all giving you great value.

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DO YOU PIN THE IMPORTANT STUFF?

Sometimes we come out with a true moment of inspiration when we’re on social media.  That piece of content that really resonates with our audience, and we want as many people as possible who visit our page, feed, subscriptions etc. to be able to consume that message too, especially if it give a lot of value.

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MY AUDIENCE ISN’T ON SOCIAL MEDIA

BUT, MY AUDIENCE ISN’T ON SOCIAL MEDIA

The words I hear so often when it comes to creating content for going online.  I often speak about using all social media platforms for content to remove the friction for your potential audience and most recently spoke at a networking event and was approached by a few businesses afterwards who insisted their customers are not using social media, so I thought this blog was due to go through each of the most popular social media channels and the audiences they have.

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COLLABORATION

I WANT TO GROW QUICKLY

It’s something I hear a lot from people when it comes to starting on their journey of social media. Growing quickly isn’t easy, and certainly not if you’re looking for meaningful metrics on each of your channels.  However, you could get your brand in front of a new audience easily with simple collaborations.

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FACEBOOK LIVE TOP TIPS – THE 5P’s

YOU REALLY SHOULD BE DOING FACEBOOK LIVE!!

This is, without doubt, the line you’ve been hearing for the last few months from every single social media marketer about, and honestly, I’m not going to sugar coat it for you, yes you should be doing them. So…..let’s talk blogs. (more…)

FACEBOOK LIVE TOP TIPS – HAVE YOU GOT A TEDDYBEAR?

FACEBOOK LIVE, TOP TIPS

As you most likely know, Facebook Live is an incredible way for you and your brand/business to be seen and heard.  Especially since the start of the Facebooks most recent algorithm and rule alterations. So here are my top tips for you, starting with why you need to own a teddybear. (more…)

HOW CINEMAGRAPHS CAN WORK FOR YOU

CINEMAGRAPHS FOR BRANDS

The term cinemagraph was coined by U.S. photographers Kevin Burg and Jamie Beck, who used the technique to animate their fashion and news photographs beginning in early 2011

However, in the last couple of years, the idea of cinemagraphs has now exploded in brands.

Firstly, let me show you what a cinemagraph is, so you understand what it is we’re talking about. (more…)

TESTIMONIAL VIDEOS

TESTIMONIALS ARE A VERY POWERFUL ADDITION TO YOUR WEBSITE.

However, how many times have you read a testimonial message on a website from “Barry, in Basingstoke” and wondered…….does Barry even exist? Of course, you’d like to believe people wouldn’t lie about people loving their product or business.

However, what about if the person leaving the testimonial is talking directly to you? That’s what you can do yourselves with a simple video, like this

Not every video you release has to be a high value, huge production video. Of course, if you want your testimonial videos from clients to look and sound great we’d be more than happy to film them for you.

However, you’ve more than likely got the perfect video camera in your back pocket right now. Every smart phone is very capable of creating an HD video testimonial video with average audio (depending on background noise).

Buy a basic tripod and mobile phone fitting and you can have a nice steady shot too. Make sure you top and tail the video (remove any unwanted video from the front and back end of the file), and upload the video to your youtube channel.

To make it look even better, we can help with editing, improvement of colours, audio and we can add in into and outro slates with your contact details on it, to create a great CALL TO ACTION for your business.

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