Facebook is making some updates to its Live video platform which should streamline the process of getting a stream set up and in front of the widest possible audience. The company notes in a blog post that the daily average of Live streams from verified Pages is up 1.5x this year over the past year. In addition to the updates to the Live API, Facebook has also announced that they’re testing a rewind feature for the Live video, something that has previously been unavailable.
The words I hear so often from small businesses around the UK. Social media is a massive world, and we’re spoilt for choice with the number of outlets we can distribute too. However, this massive number of outlets also makes it feel like social media has now become a science, and we don’t know how to approach it, and even more so, where to put our messages. (more…)
Hi, I’m Simon Scholes, former radio and tv presenter, and the founder of Perception Studios visual marketing agency. Just lately, something I’ve been pushing hard with both clients and also in my talks is podcasting, and the questions I’m always being asked afterward is, but, why should I podcast, and, but won’t this take me a long time to do? (more…)
Hi, I’m Simon Scholes, founder of Perception Studios, and I’m a former radio and tv presenter and without a lot of patience, I certainly wouldn’t be able to say that. I spent years, getting knocked back, learning, getting knocked back again, learning more, until one day I succeeded. I was offered radio work, did live television and had a lot of fun in the process.
So then, Easter has just come and gone, and as much as it’s a religious holiday, most people also like to indulge in a little bit of chocolate, in fact, some of the Easter Eggs I saw, where bigger than my head, and so after 24 hours of solid chocolate eating, people tend to ask the question, can you overdo it? (more…)
I speak to 100’s of people every single month, and one question I ask everyone is, have you ever done a live video? Almost 80% of the people I ask haven’t ever done a live video or did it once and it didn’t bring them any business so they’ve not done it again.
The business who gives value first has the most leverage
Too many brands and small businesses think the best way to get customers is to continuously sell. If that’s you, you need to stop. Take a step back and think about how YOU look to buy from people and companies, and the value your expect.
Stop Taking, Stop Asking and START to give 110% value to your customers and potential clients. If you’re able to give value to people through your content, it puts you ahead of most of the competition.
This is, without doubt, the line you’ve been hearing for the last few months from every single social media marketer about, and honestly, I’m not going to sugar coat it for you, yes you should be doing them. So…..let’s talk blogs. (more…)
As you most likely know, Facebook Live is an incredible way for you and your brand/business to be seen and heard. Especially since the start of the Facebooks most recent algorithm and rule alterations. So here are my top tips for you, starting with why you need to own a teddybear. (more…)
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